Zzinga
Brand identity and positioning for Zzinga. A sparkling honey drink with 4% alcohol. With extensive user research in Germany, France, Belgium and The Netherlands we helped define the brand for Zzinga.
Concept
Zzinga is a versatile drink. To communicate
the various ways one can enjoy the drink we
made 6 variations of the label making the
connection between the ‘Bees’ and being
whatever you choose to be.
